Key concepts

In the foreground:

  • Organic farming
  • Regional focus, wherever possible
  • Animal welfare
  • Fair prices and fair wages
  • Clean sources and sustainability
  • Responsible farming and protecting the forests
  • Protecting nature and its resources
  • Secure income for small and medium-sized farms
  • Zest for life – Preservation of the cooking and eating culture
  • Careful preparation
  • Combination of both traditional and modern culinary techniques
  • The “ultimate” taste of nature